Tag Archives: content

Shades

I was flicking through Vice the other day and I spotted Oakley’s ads for their new range of shades. At the bottom of their full page ad, I spotted a URL to their youtube channel called armchair sessions. Whilst there are quite a few brands investing in branded content at the moment, I think armchair [...]
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Be nice or leave

Just an excellent presso from Faris Yakob, it just had to be shared.
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The way things are going and the way we need to be

Just an excellent speech from Gary V. Nuff said, just watch it!
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Digital Freegans

Not too long ago I was watching a TV program about Freeganism and Freegans, it was a Cutting Edge style show, not quite sure what channel it was on. It got me thinking… The web is turning people into Digital Freegans, people who use the webs’ free resources as alternatives to traditional paid for sources [...]
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Act like you deserve your top spot in Google!

Modern approaches to NSO (post meta keyword stuffing) encompass many overlapping disciplines, such as PR, User Experience (UE) and good design. So many people in the SEO field (client side web-masters especially) fail to take note of the UE side of well...UE!
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Google first click free

This is great news for publishers who rely on advertising/subscription driven business models as having “first click free” traffic will ensure consistent revenue is generated from new content and strategic placement of calls to sale at the end of article excerpts will help to drive paid subscriptions...
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