links for 2009-12-08

By Dhiren | Published: December 8, 2009
  • Google extends personalised search to all users |Technology | guardian.co.uk
    Great news, and quite possibly a long time coming. I can see, and am already reading, a lot views frowning upon Google's data hoarding and big brotherish activities; however, what I'm more interested in seeing how these changes will effect the SEO industry. The majority of the public now, whether they know it or not, will be served personalised search results.

    This means the amount of traffic delivered via broad and generic search queries will inevitability shrink. In some cases this might mean more relevant traffic is delivered to certain websites, hence a better click to conversion rates, and in other cases it will create losses for businesses that try to milk as much traffic as possible, in order to increase advertising impressions on their websites.

    A massive bonus for overall search UE. 

    (tags: google search userexperience usability)
This entry was posted in Uncategorized. Bookmark the permalink. Post a comment or leave a trackback: Trackback URL.

Post a Comment

Your email is never published nor shared. Required fields are marked *

*
*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>