hullo!
This is Dhiren Shingadia's blog about stuff that makes him tick. Here you'll find ramblings about web technology, design and occasional, superfluous, spatters of randomness.
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Category Archives: WOM
Deconstructing Stephen Fry
I’m really liking StephenFry.com, he has turned into a celebrity Social Media Evangelist. The only thing that I question about his whole concept is the use of his own video content? Why is it not being hosted on a platform like Vimeo, Revver or Viddler? If people could embed his video content onto their own [...]
Also posted in Social Media, Video Content Tagged social media, stephen fry, video communities, video distribution, video hosting, video syndication Leave a comment
Obama won because of hip-hop
I saw this interview live whilst I was eating my supper, other friends who also saw it said they cringed. I’ve got all of Dizzees’ albums and I know for a fact he’s not stupid, some of his lyrics are quick witted and quite clever. Part of me thinks was he playing up to the [...]
Also posted in Politics & Society Tagged advocacy, McCain, Obama, US election 2008, WOM, youth culture Leave a comment
Digging Bookmarks
Soo every other brand or website is dying to be on-trend in regards to “social media” and “web2”. This has sparked a number of webmasters and developers to add “add this” or “tell a friend” buttons to their blogs or websites. It’s a good move, and a quick win that I would certainly recommend, however, [...]
IAB Social Media Handbook
For the past 3 months I have been working with the recently formed IAB Social Media Council. The council has been set-up to help both agencies and marketer’s gain a better understanding of social media and some of its components. It has been great collaborating with fellow council members, who have all provided unique and insightful [...]
Also posted in Digital Planning, Social Media Tagged IAB, social media, social media council, social media strategies Leave a comment
Twedit Twunch
I’ve just been messing about with some of the twitter analytics tools available on the web in order to gain an idea of how people are reacting towards the credit crunch. All the tools show a recent uplift in tweets during this month and twitter spectrum shows associative phrases around the term. Twist: Twitter Spectrum: [...]
Also posted in Measurement, Social Media Tagged analysis, analytics, Measurement, social media, social media measurement, Twitter Leave a comment
Get involved – “Pass it on”
I’ve been watching Jamie’s Ministry of Food for a couple of weeks and I think it’s brilliant! A real life example of a social experiment that encourages people to cook, eat well and pass on their learnings. In the show Jamie drives around Rotherham, knocking on peoples doors, holding cooking classes and getting people to [...]
I see the little ones have grown up, Chai?
When I was a kid I used to get taken to asian fabric shops by my parents every other Saturday. As my parents were regular customers they used to have a bit of banter with the shop keepers who used to serve them complimentary chai and food. You don’t exactly see this happening in John [...]
The value of listening