Category Archives: Social Media

My latest thoughts on Social Media, Buzz Marketing and Online PR

Shirky @ the ICA

I went to see Clay Shirky at the ICA today, it’s always good to listen to him speak about all things collaboration and social media. I’ll spare all the finer points of his seminar as I don’t want to turn this into another collaboration/social meeja blog post. If you haven’t heard him speak before, it’s [...]
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Collaborative filtering

How do you look for books, new music and information? We increasingly seem to discover things via recommendation features on websites and web applications. It’s nothing new, and I suppose most of us now see recommendation engines as standard features on websites. Ever thought about how much they shorten the buying cycle/purchase funnel? I think [...]
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Apparently I’m not too irritating…

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Digital Freegans

Not too long ago I was watching a TV program about Freeganism and Freegans, it was a Cutting Edge style show, not quite sure what channel it was on. It got me thinking… The web is turning people into Digital Freegans, people who use the webs’ free resources as alternatives to traditional paid for sources [...]
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Google going Social

I suppose none of us have been oblivious to the birth of Google Search Wiki in recent weeks, I’ve already heard lot’s of people say “hang on a sec, it’s not really a wiki”. Search Wiki at the moment serves a purpose for Google account holders, who want to annotate, customize and improve the quality [...]
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And the wall came tumbling down

A client e-mailed me today to notify me about their IT department putting exceptions on their firewall, so all staff can now access social websites. Long live the revolution!
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Tweet with caution!

I was out partying not to so long ago and having access to twitter via mobile, whilst you’re drunk is not a good idea. I must have tweeted about how drunk I was, why? I don’t quite know, I suppose using twitter has become akin to using the phone. You often call people whilst you’re [...]
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The value of listening

I always notice that when people start talking about Social Media they often refer to it as a new method of talking to audiences, customers and people with shared interests. I suppose none of this is untrue, however, I rarely hear people refer to Social Media as an alternative method of LISTENING to audiences, customers [...]
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Deconstructing Stephen Fry

I’m really liking StephenFry.com, he has turned into a celebrity Social Media Evangelist. The only thing that I question about his whole concept is the use of his own video content? Why is it not being hosted on a platform like Vimeo, Revver or Viddler? If people could embed his video content onto their own [...]
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BBC moves to embrace remix culture

I discovered today that the BBC are behind a project called Masher. Masher essentially enables people to splice and mash their own video’s with content from the BBC Motion gallery. This is the second move the BBC have made to recognise how people want to view and use content. The launch of the iPlayer was [...]
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Digging Bookmarks

Soo every other brand or website is dying to be on-trend in regards to “social media” and “web2”. This has sparked a number of webmasters and developers to add “add this” or “tell a friend” buttons to their blogs or websites. It’s a good move, and a quick win that I would certainly recommend, however, [...]
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