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This is Dhiren Shingadia's blog about stuff that makes him tick. Here you'll find ramblings about web technology, design and occasional, superfluous, spatters of randomness.
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Curious, fascinated and intelligently wasting time.
Uba Kontrovasie by Dhiren Shingadia is licensed under a Creative Commons Attribution-Share Alike 2.0 UK: England & Wales License.
Apple launch iPhone 3G
Steve Jobs officially unveiled the iPhone 3G at the WWDC 2008 event yesterday. What can I say…it’s already on my wish list! What’s even more impressive is that Apple provided independent developers an SDK, which has really improved some of the functionality the new phone has to offer.
With Apple and others launching SDK’s for their platforms, it won’t be long before we see media/creative agencies launching branded apps for the iPhone.
The keynote included a speech by a part time developer from the UK who built a music application in his spare time, the application was so impressive it’s now available to buy on Apple’s apps store.
Apple are being really clever about ways to fuel to their ideas. If 1000’s of independent developers compile useful apps for their hardware it’s creative fuel for Apple themselves to make their own applications better by getting soo much free exposure to good ideas.
Apple has made the iPhone 3G available for $199 USD across 22 core markets, which will eventually be 70 worldwide markets by the end of 2008. Apple making their phone affordable and attractive will increase the numbers of people who are on faster mobile bandwidths.
So is this truly the year for mobile? We hope so in the new media world at least. The iPhone 3G will have an effect on the 3G mobile market akin to the effect that Magners had on cider. The launch of one key product had a halo effect on sales for cider across the industry and across all brands.
3G has been around for years but with the launch of the iPhone 3G people will re-investigate the technology and Apples’ offering. Not everybody will go for the iPhone as some will still prefer Windows Mobile or Symbian powered handsets for the sake of full desktop compatibility.
The main point still sticks however, the launch of this phone will inadvertently increase the sales of 3G devices across the mobile sector.
Well done to Apple for not only developing a very slick piece of hardware but also adding a new lease of life to the 3G comms market.
Right…where’s my wallet and my PUK code ☺