Monthly Archives: November 2009

links for 2009-11-30

Velocity of Media Consumption: TV vs. the Web (Jakob Nielsen's Alertbox) Not everyone will agree with Jakob Nielson's "Dimensions of Media Difference" grid but I do. As a firm believer in integrated marketing, combining both lean-in and lean-out communications, this grid shows how both types of media differ from a user experience perspective.  What is [...]
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links for 2009-11-29

LabCAST – The MIT Media Lab Video Podcast » Archive » #44 Comm.unity Comm.unity: an experimental platform, developed by MIT, cleverly uses mobile technology to map virtual and real-life social graphs based on location, proximity, passive and direct relationships. What's interesting about this project is the collaborative use of new and existing technologies: GPS, mobile, [...]
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links for 2009-11-28

Is a Kraft takeover of Cadbury a good idea? | Business | guardian.co.uk Cleary more of this on a grander scale would have helped. (tags: business cadbuys takeover) Cadbury rejects £10.2bn takeover offer from US food maker Kraft | Business | The Guardian Another example of a homegrown business getting big and, at some point, [...]
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EML

Those of you who are used to analysing sentiment will know it’s no easy task—even though some of our dashboards automate certain processes for us. Programs are not good at understanding natural language and we have to configure them to recognise specific words that indicate different types of emotion and sentiment. Through some recent poking [...]
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Boom of Social Sites

Via ChartPorn
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If the walls could listen

Leah Buechley from MIT has been working on a project to create interactive wallpaper that uses low-tech materials to create an amazing display. What I like about this project is how it utilises technologies such as bluetooth: a technology that I still think is underrated and under used. What if your mobile phone could automatically [...]
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Social Centric Planning

View more presentations from Mindshare. At team Invention we’re quite into the 20 slide and 6 minute presentation style called “Pecha Kucha“. Each week a member of our team gives a Pecha Kucha about something they’re passionate about in order to: ice the cake that is our monday meeting ;p Last week my Pecha Kucha [...]
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The Social Utility

I loyally (or stupidly) upgraded to an iPhone 3GS last week. The appeal to me was the 32GB flash memory and built-in Nike+. I’ve never used Nike+ before, but I’ve always recognized it as a business idea that’s innovative on so many levels. The alternatives to Nike+ are ugly looking, expensive devices that are produced [...]
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