Monthly Archives: December 2008

Google going Social

By Dhiren | Published: December 31, 2008
I suppose none of us have been oblivious to the birth of Google Search Wiki in recent weeks, I’ve already heard lot’s of people say “hang on a sec, it’s not really a wiki”. Search Wiki at the moment serves a purpose for Google account holders, who want to annotate, customize and improve the quality [...]
Posted in Natural Search Optimisation (NSO), Social Media | Tagged , , , , , | Leave a comment

3 Pretty cool examples of product design

By Dhiren | Published: December 27, 2008
What a hatchback! This Alpha Brera hands-down beats any of it’s equivalents in the market. Whilst people are oogling over the Audi A5, this older (2006) Alpha still beats it in the aesthetics dept. Arcoroc Pint Glasses, found these in the office. French made, such attention to detail and even the typeface used for the [...]
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Merry Christmas

By Dhiren | Published: December 26, 2008
I’ve been absent from the blogosphere for quite sometime, my friends say it’s normal not to be such a prolific blogger. To be honest I’ve been preoccupied with that little thing called life. I can say it’s now a fraction tamer therefore I’m back, expect a flow of my usual ramblings soon. Hope everyone is [...]
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And the wall came tumbling down

By Dhiren | Published: December 12, 2008
A client e-mailed me today to notify me about their IT department putting exceptions on their firewall, so all staff can now access social websites. Long live the revolution!
Posted in Social Media, Social networks | Tagged , | Leave a comment

Anti-drugs

By Dhiren | Published: December 5, 2008
I’m a massive supporter of any anti-drugs campaigning, however, above the line anti-drugs adverts have always lacked a degree of “cred”. Finally the new FRANK ad has changed this. It’s just damn clever!
Posted in Advertising | Tagged , , , , | Leave a comment

Tweet with caution!

By Dhiren | Published: December 5, 2008
I was out partying not to so long ago and having access to twitter via mobile, whilst you’re drunk is not a good idea. I must have tweeted about how drunk I was, why? I don’t quite know, I suppose using twitter has become akin to using the phone. You often call people whilst you’re [...]
Posted in Microblogging, Social Media | Tagged , , , , | Leave a comment

The value of listening

By Dhiren | Published: December 5, 2008
I always notice that when people start talking about Social Media they often refer to it as a new method of talking to audiences, customers and people with shared interests. I suppose none of this is untrue, however, I rarely hear people refer to Social Media as an alternative method of LISTENING to audiences, customers [...]
Posted in Digital Planning, Social Media, Social networks, WOM | Tagged , , , | Leave a comment